JASEELA THAYYULLATHIL
Digital Marketing Expert in Calicut
Behind the scenes
Digital Marketing Expert in Calicut
I’m Jaseela, recognized as a Digital Marketing Expert in Calicut with a B.tech background, I specialize in integrating technical proficiency with innovative marketing strategies. My engineering education provides a solid foundation for understanding complex algorithms and data analytics, enabling me to craft targeted campaigns that drive measurable results.
Through academic projects and certifications, I’ve developed practical skills in SEO, social media management, content creation, and tools like Google Analytics and Canva from CDA Academy. I’m eager to leverage my technical expertise and creative insights to craft innovative marketing strategies that drive engagement and growth.
Let’s connect and take your brand to new digital heights!

What Services I'm Providing
WordPress web development involves creating and managing websites using the WordPress platform, a widely-used content management system (CMS) that powers over 40% of websites globally.

why choose me...!
Operating as a trusted Digital Marketing Expert in Calicut, Kerala. Beyond technical skills, I bring an authentic passion for empowering business to digital world. By blending creativity technical proficiency, and analytical strategies, I craft customized solutions that deliver real results.
I don’t just focus on strategy, I foster relationships so that I can understand your needs deeply. I work alongside you, whether it involves developing a site, sending out emails, or paying to advertise clicks, promoting your business with a multisided approach that supports continuous enhancement.
I help you shape your business with complete digital marketing services such as designing content marketing plans, providing SEO services, and running targeted ad campaigns on Google Ads and Facebook.

BLOGS
Top Digital Marketing Trends in 2025
1. Marketing and Advertising Robotics Enhanced by AI Tools
The emergence of AI (artificial intelligence) technology is transforming digital advertising. Businesses such as Meta are working on AI GUI which, via a user’s input of a product image and a budget, is able to create ad campaigns which include videos, imagery, and text. Furthermore, these AI systems manage targeting and budget allocation, enhancing the efficacy of advertisement spending, especially for emerging businesses.
2. Generative Engine Optimization (GEO)
The emergence of AI-powered search engines has transformed traditional SEO into Generative Engine Optimization (GEO). GEO strategies concern enhancing content for places in AI chatbot answers and safeguarding brand fidelity in conversational AI applications.
3. Short-Form Video Content Dominates
Short-form videos continue to captivate audiences, with platforms like TikTok, Instagram Reels, and YouTube Shorts leading the trend. These bite-sized, engaging videos are effective in capturing attention and conveying messages quickly, making them a vital component of modern marketing strategies.
5. Social Commerce Expansion
Social commerce is projected to exceed $1 trillion by 2028. Platforms like Instagram and TikTok are expanding e-commerce capabilities, allowing brands to integrate shoppable posts and in-app purchases, blurring the lines between content and commerce.
The future of digital marketing in 2025 is being shaped by AI advancements, evolving SEO practices, and the growing popularity of short-form video content. For businesses in Kerala and beyond, embracing these trends is essential to stay competitive and effectively engage with modern consumers. As a digital marketing expert, staying informed and adaptable will be key to navigating this dynamic landscape.
What do they ask me
What is digital marketing?
Digital marketing is the use of the internet, social media, and other digital tools to promote and sell products or services.
In simple words:
It’s how businesses advertise and connect with people online.
Why digital marketing is important in bussiness?
Digital marketing is important in business because it helps companies grow, reach more people, and stay competitive in today’s online world.
In my capacity as a freelance digital marketing expert, I recognize several key reasons highlighting the significance of this role
1.Reaches More Customers – Most people are online, so it’s the best way to find and connect with them.
2.Cost-Effective – Cheaper than TV, radio, or newspaper ads, and you get better results.
3.Targeted Ads – You can choose who sees your ads (by age, location, interests, etc.).
4.easurable Results – You can track what works and what doesn’t, then improve it.
4.Builds Brand Awareness – Helps people know and trust your business.
5.Boosts Sales – More visibility and better targeting can lead to more customers and sales.
6.24/7 Marketing – Your business stays active online even when you’re closed.2
Traditional Marketing vs Digital Marketing
Traditional marketing refers to the old-school methods of advertising like TV commercials, radio ads, newspapers, magazines, flyers, and billboards. It focuses on reaching a wide audience through offline channels. It’s effective for building brand awareness in a local area but can be expensive and hard to measure.
Digital marketing, on the other hand, uses the internet and electronic devices to promote products or services. It includes social media, email, websites, search engines, and online ads. Digital marketing is more affordable, allows you to reach a global audience, and gives real-time data so you can track results and make changes quickly.
Strength of digital marketing
Modern Design Templates
Many use tools like WordPress, Wix, or Canva-based templates, which give a clean and professional appearance.Basic SEO Setup
Most fresher websites have basic on-page SEO like meta titles, descriptions, and keywords.Active Social Media Links
Freshers usually link their portfolios or Instagram/Facebook pages well, showing awareness of multi-channel presence.Passion and Creativity
Personal projects, case studies, or mock campaigns are often displayed, which reflects enthusiasm.
advertise and connect with people online.